Another day, another post from the ‘ERMAHGERD AERPEL IS DYEING’ category, this time from Radu Tyrsina of Technology Personalized.

Is iPhone’s Supremacy Coming to an End?

I’m just going to assume the author thinks it is, otherwise he wouldn’t have bothered writing this.

The first section in the article is labelled ‘The iPhone is losing its charm’ and the first sub-section is called ‘People love the iPhone despite its drawbacks’. So which one is it? I’m not sure. Neither does the author for that matter.

In the drawbacks sub-section, the author says

From my experience, I’ve seen that Apple does a terrific job at masking the issues with their own iPhones. I couldn’t tell for sure what exactly they’re doing – their euphoristic product launches, the Apple charm, the care for consumers, the slyness of their products, the obsessive emphasis on just “how great everything is”

Surely it can’t be the fact that the product itself is great. That it is so good that the advantages outweigh the flaws and people are willing to overlook the drawbacks because the rest of it works so well.

iPhone owners and Apple lovers don’t seem to be affected too much by some obvious drawbacks with the iPhone:

Let’s take a look at these ‘drawbacks’

Almost same design for quite a while

Sigh. I have lost count the number of times people bring up this argument and it’s always by someone who does not understand how a design grows over generations, particularly iconic designs where the company has gone to the extent of patenting it.

You don’t have to look far to understand this than to look at cars. Take the Volkswagen Beetle, for example. Or the Porsche 911. Or even the Coke bottle, for that matter. These are iconic designs, where the design is as much a part of the brand image as anything else about the product. It’s not something a company changes with every new version. If they did, it wouldn’t be iconic.

I have long since held the opinion that Apple is the only company in today’s world of consumer technology who truly understands design and what importance it has in the minds of people. The design of the iPhone is iconic to the point where a common man would call any touchscreen phone an iPhone and where manufacturers like Samsung go to great lengths to emulate it in their products. To say that having the same basic look across generations is somehow a flaw only makes you look like someone who does not understand design.

But you know what’s funny? At least Apple is using similar design for a single products. Other phone companies are using the same design for multiple products. The N9, Lumia 800, Lumia 900 and Lumia 920, four different phones, look exactly the same. The Galaxy S III, Note II, Galaxy Premier, Galaxy S Duos look the same. The HTC One X, Desire X, Desire C basically look the same. Why are we not complaining about these clearly different products looking the same?

There’s no way one could easily replace the battery

What is this, 1995? Other than the four people who use their phones to jump start their cars no one else has the time or patience to carry two batteries, swap them and charge them separately. Even Android and Windows Phone OEMs have got the memo by now. Get on with the times, already.

No mini-SD card

Apparently the fact that it comes in three memory sizes is not enough. You also need a ‘mini-SD card’ slot. Okay.

For the record, the Nexus phones never had a ‘mini-SD card’ slot either and until the Nexus 4 came in only one capacity, which tops out at 16GB, the lowest capacity the iPhone comes in.

Mundane battery life

Cool story, bro.

Incremental updates

Over already great products. Also faster processors, better connectivity, better cameras, smaller sizes and somehow still managing to deliver the same amount of battery life every year don’t count for shit.

For some, the iPhone 5 was a quite welcomed upgrade, but, was this enough to keep people flocking to get the latest smartphone from Apple? We’ll know soon enough.

Apparently the writer is still in the part of September where the iPhone 5 did not go on sale and sell 5 million units in one weekend.

Going back to my previous idea of how “unfair” is to compare top smartphones, here is a good example – the Samsung Galaxy S3 and iPhone 4S. They are seen as rivals because their launch dates were near – the Samsung Galaxy S3 was launched in May 2012 and the iPhone 4S in October, 2011. There’s a 7 months difference between the launch of these two, so we’re not sure wether SGS3 is a rival to the iPhone 4S or to the iPhone 5.

No, the iPhone 5 and the S III are rivals because they launched in the same calendar year. They are the phone the two companies launched in 2012. Samsung didn’t had the 4S in mind while launching the S III. They knew full well it would be competing with the iPhone 5 coming later this year. They’d be fools to release their new phone in 2012 to compete against a phone launched last year and about to be replaced.

I’m not sure what the iPhone 5 should have been like, but somehow I fear for Apple that it’s not innovative enough to beat the competition.

No need to worry about Apple. You just need to look at the quarterly reports to see how much further Apple is compared to its rivals in figures that matter.

I always thought that the lawsuits Apple was involved in will not end up well for the Cupertino Company. Definitely, they’ll go on saying that it is not their fault, that the patent system is broken, that Samsung has copied them, that they are the best and all that…

The fact that Samsung copied Apple is something that can be attested by someone with a working pair of eyes. But if that’s not enough, the courts in US and Germany also think the same.

If that was not embarassing [sic] enough, Apple acted childish and didn’t publish an accurate legal statement, for which reason they were ordered to change it.

The document was accurate. What enraged the judge that Apple added a bunch of extra text that wasn’t necessary. Even though it was basically what the judge had actually said in the court.

You can see it on the bottom of Apple’s official UK page. And to make the matter even more shameful for Apple, they’ve come up with some ads to prevent the visitor from seeing that official statement without having to scroll down.

Not some ads, javascript code. There’s a difference.

That’s what you get when you think your company “never goes wrong”, you end up acting like a spoiled kid.

The only one here who really acted like a spoiled kid, and this is something that even people with legal knowledge would accept, was the judge, who went out of his way to make Apple look bad, even though it was completely unnecessary and out of character.

This is something very natural to have occured [sic], but many will see it as a shock – for the first time ever, the iPhone loyalty is declining.

And yet, actual iPhone sales are at a rise and hit a record number this year. Weird loyalty these fanboys have.

There you have it – negative press means all that we were talking about: lawsuits and similar legal stuff. So, Apple is harming itself with their childish actions. I wonder if things would have been the same under the helm of Steve Jobs.

You mean the same Steve Jobs who wanted to go thermonuclear on Android and started this whole thing? Probably not.

Add to this the fact that Android still beats iOS worldwide and you have a pretty inconvenient situation for Apple.

Must be inconvenient to make all that money every quarter. Very inconvenient. Meanwhile the only ones associated with Android who make any real money is Samsung and, ironically, Microsoft.

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That’s it for now. Tune in for the next article where we discuss ‘But is Apple, really, really, really doomed?’.